On April 25, 2007, the FCC issued its Report on Violent Television Programming and Its Impact on Children. The Report can be accessed at the following link:

http://hraunfoss.fcc.gov/edocs_public/attachmatch/FCC-07-50A1.pdf

At America Channel, we wish to provide a safe environment for family viewing, and we are proud to promote the athletic and academic achievements of students and student athletes. Our programming services including advertisements will be suitable for viewing by all ages, and in compliance with FCC rules, NCAA policies, and the sensibilities of our viewers. We will only air ads that are in compliance with those rules and policies.

Scientific research has established that children are uniquely susceptible to the persuasive messages contained in television advertising. The Institute of Medicine has found that one-third of American children are either obese or at risk for obesity. (Institute of Medicine Fact Sheet, 2004). The Center for Disease Control has found that, since 1980, the proportion of overweight children ages 6-11 has doubled and the number of overweight adolescents has tripled. (CDC, "Overweight Among U.S. Children and Adolescents," National Health and Nutrition Examination Survey, Jan. 5, 2004).